Day 1
08:30
Registration & Morning Coffee/Tea
09:00
Chairperson’s Opening Remarks
Makoto Shibata, Principal Analyst, eBusiness in Financial Services, The Bank of Tokyo-Mitsubishi UFJ
| Industry Trends & Challenges in FY2011 and Onwards |
09:10
Opening Keynote Address:
TRENDWATCH > Where is Mobile Financial Services Heading for 2011-12 and Where are the Opportunities?
- Evolutionary trends of payment, money services and consumption
- Where will mobile be heading and what does it mean for those providing and planning to provide financial services on the platform?
- What is the impact of near field technology and smartphones in the industry?
- Enabling a sustainable delivery of mobile financial services applications to your consumers
Jeff Nicholas, Channels Innovation Head, Standard Chartered Bank
09:50
Addressing the Socio-Economic Impact of Mobile Financial Services
- What are the advantages of mobile financial services from an operator’s point of view?
- Recognizing the social and economical impact of mobile banking services on society
- Identifying the regulatory issues surrounding MFS
Vickneswaren a/l Siva Balasubramaniam, Senior, Financial Services Department, Strategy & Business Transformation Division, DiGi Telecommunications
10:30
Morning Refreshments
11:00
Case Study: Addressing m-Banking Regulatory Hurdles across Regions
- Overview of the regulatory framework in the South Asian Markets- India, Pakistan, Bangladesh
- How can a region’s regulatory standards ameliorate the lifestyles of the people at the base of the pyramid?
- What made m-banking successful in Kenya, the Philippines and South Africa?
- The way forward to a reasonable regulatory approach
Rasheda Sultana, Senior Specialist, Strategy,Grameenphone
11:40
Bank Case Study: Mobilizing Corporate & SME Banking- Developing Value Added Services to Increase Cashflow Efficiency and Fraud Prevention
- Devising a hassle-free m-banking and m-commerce interface to accurately match the needs of your corporate customers
- Adopting mobile financial services for B2B transactions and B2C salary disbursements
- Overcoming the challenges in rural SME customers outreach
- How can successful m-banking services track, manage and safeguard transactions for fraud prevention?
Nawed Iqbal, Chief Technology Officer,BRAC Bank Limited
12:20
Spotlight Session: Learnings on NFC Projects and the Role of TSM
- Unravelling the mobile evolution
- Exploring the learning points on ongoing projects
- How can you provide an improved and enhanced user experience?
- What is the ‘true’ role of TSM in NFC-enabled devices?
Alvin Wong, Solutions Manager, Customer Solutions, Giesecke & Devrient Asia Pte Ltd
12:50
Networking Lunch
| Leveraging Value-Added Services in m-Banking |
14:00
Bank Case Study: Enhancing Your Customers’ Experience through Innovative Mobile Banking Services
- Identifying the market potential of mobile financial services locally and internationally
- From production to market penetration: How did OCBC improve the delivery of its mobile banking services to their clients?
- Understanding and assessing your customer’s experience – takeaways from OCBC’s journey
Yvonne Cheong, Vice President, Head of Internet/Mobile Banking, Consumer Financial Services – Ebusiness, OCBC Bank
14:40
Bank Case Study: Creating Targeted mBanking Lifestyle Applications for Consumers
- How can you ensure rapid adoption of mBanking applications to accurately meet the needs of your consumers?
- Revealing DBS Bank’s broad strategies in offering competitive mobile banking and financial services
- What drove DBS mobile banking services to become one of the fastest take up in Singapore?
Sandeep Lal, Managing Director, Consumer Banking Group eBusiness, DBS Bank
15:20
Afternoon Refreshments
| Gaining Buy-In through Alternative Banking Channels |
15:50
Bank Case Study: Excelling in Mobile Financial Services through Effective Marketing & Product Positioning Strategies
- Customer behavior dynamics while moving into the “smart” era
- How can you merge the fragmented marketing tools and transform them into highly efficient sales strategies?
- Leveraging the new wave to revolutionize mobile financial products and services
Junseong Han, Division Head of New Business Department, Hana Bank
16:30
Panel Discussion: Symbiotic Partnerships: How can MNOs, Banks and Merchants Collaborate to Deliver a Sustainable MFS ecosystem?
- Identifying and overcoming leading inhibitors of widespread adoption of mobile payments
- Bringing down the barriers to mobile payments processing
- Faster, easier, safer – Optimising the consumer mobile payment experience
- Advancing the adoption of mobile payment applications and NFCenabled systems
Panelists:
Richard Hartung, Associate Director, Egar Dunn & Company (Moderator)
Nawed Iqbal, Chief Technology Officer, BRAC Bank Limited
Patricia Mok, Head, M2U Product Management, Virtual Banking, Maybank
Sandeep Lal, Managing Director, Consumer Banking Group eBusiness, DBS Bank
Yvonne Cheong, Vice President, Head of Internet/Mobile Banking, Consumer Financial Services – Ebusiness, OCBC Bank
17:10
Chairperson’s Remarks and End of Conference Day One
Day 2
09:00
Chairperson’s Remarks
Jeff Nicholas, Channels Innovation Head, Standard Chartered Bank
| Enhancing Your Reach to the Under-banked
and Unbanked Markets |
09:10
Case Study: Partnerships with Microfinance and Other Small Financial Institutions to Promote Mobile Financial Services – Challenges & Opportunities
- What are the challenges faced by small banks and microfinance institutions in establishing partnerships with mobile operators?
- How did RBAP-MABS contribute to the successful rollout of mobile financial services through strategic alliances with G-Xchange Inc (GCASH) and Smart Communications (Smart Money)?
- Identifying the opportunities in mobile money transfer to create greater access to financial services for rural bank and the poor
Anthony P. Petalcorin, Senior MIS Manager, USAID supported Rural Banks Association of the Philippines – Microenterprise Access to Banking Services Program
09:45
Panel Discussion: The Outlook on Mobile Money & Lessons Learnt
- What are the changes in the current status of mobile banking and remittance services in emerging markets?
- How can you learn from the past to establish an efficient ecosystem for a more concrete mobile remittance avenue?
- Adopting best practice examples of successful mobile money and remittance services for your organization
Panelists:
Anthony P. Petalcorin, Senior MIS Manager, USAID supported Rural Banks Association of the Philippines – Microenterprise Access to Banking Services Program
Rasheda Sultana, Senior Specialist, Strategy, Grameenphone
Vickneswaren a/l Siva Balasubramaniam, Senior, Financial Services Department, Strategy & Business Transformation Division, DiGi Telecommunications
Hervé Pierre, General Secretary, SIMalliance
10:20
Morning Refreshments
| Commercializing Mobile Banking &
Payment Services in Asia |
10:55
Mobility Innovation in Financial Services – Identifying New Opportunities in Mobile Channels
- What are the possible value-added services that could improve consumer, employee and agents’ insurance experiences via mobile channels?
- How valuable are these services to consumers and what is the impact on loyalty and preparedness to pay?
Rocky Scopelliti, National General Manager – Financial Services, Industry Development, Telstra Enterprise & Government
11:30
Bank Case Study: Establishing Strategic Alliances with Banks and Mobile Network Operators
- Unraveling The Bank of Toykyo-Mitsubshi UFJ’s journey to the successful implementation of mobile banking services in Japan
- What are the challenges faced in setting up a mobile centric bank ie Jibun Bank?
- Identifying and braving the future challenges in mobile financial services eg Smart Phones, applications etc.
Makoto Shibata, Principal Analyst, eBusiness in Financial Services, The Bank of Tokyo-Mitsubishi UFJ
12:05
Spotlight Session: Capturing the Value from Mobile NFC Payments – Are we ready?
- Understanding the recent developments in the evolution of the Mobile NFC Payment ecosystem
- Exploring the mobile payments business models and value creation opportunities
- Overcoming the challenges in creating a truly cohesive and productive ecosystem
- What are the key considerations for engaging consumers and retailers?
- The mobile wallet: accelerating the transition to mobile NFC payments
Elizabeth Duke, Head of Sales APAC, C-SAM
12:40
Networking Lunch
| Near-Field Communications & Application Development |
14:00
Bank Case Study: Mobile Wallet – A Consumer’s Dream or Pie in the Sky?
- Increasing consumer loyalty by addressing the needs of your consumer – what is their ‘ideal’ mWallet application?
- How can you enhance transactions through successful implementation of mobile wallet applications?
- Educating, marketing and engaging your consumers to utilize this cutting-edge technology for future payments and transactions
Patricia Mok, Head, M2U Product Management, Virtual Banking, Maybank
14:35
Near Field Communications in UICC: Bringing Security and Interoperability to mobile contactless transactions
- NFC Interoperability: A matter of interfaces
- Where should you store your credentials to ensure security?
- What are the benefits of the UICC in connecting mobile services to transactions?
- Enabling a secure and interoperable mobile NFC transaction culture
Hervé Pierre, General Secretary, SIMalliance
15:10
Afternoon Refreshments
15:40
Panel Discussion: A Meeting Of Convenience – How can Applications Such as ‘Mobile Wallet’ be Leveraged across Verticals ie Retail, Transportation and Bill Payments?
- What are the advantages of mWallet applications in the service industries and how will it benefit businesses?
- How are the service-driven industries and banks supporting the development of mWallet applications and what can be done to transform Asia into a ‘cashless society?’
- Identifying future challenges and ways to overcome it
Panelists:
Richard Hartung, Associate Director, Edgar Dunn & Company (Moderator)
Jeff Nicholas, Channels Innovation Head, Standard Chartered Bank
Silvester Prakasam, Director, Fare Systems, Land Transport Authority
Alvin Wong, Solutions Manager, Customer Solutions, Giesecke & Devrient Asia Pte Ltd
Elizabeth Duke, Head of Sales APAC, C-SAM
| Future of Mobile Financial Services for Generation Y |
16:20
Panel Discussion: So... What’s Next for Mobile Financial Services and What do Future Trends Tell us?
- How will it continue to benefit lifestyles and businesses in the developing and developed markets?
- Establishing a condusive ecosystem to promote a massive rollout
Panelists:
Loh Mun Yew, Co-Founder, Mobile Monday Singapore (Moderator)
Makoto Shibata, Principal Analyst, eBusiness in Financial Services, The Bank of Tokyo-Mitsubishi UFJ
Rocky Scopelliti, National General Manager – Financial Services, Industry Development, Telstra Enterprise & Government
17:00
Chairperson’s Closing Remarks and End of Conference
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